How Redline Steel collected over 79,000 emails in one month

Home Decor + BigCommerce

Learn how Redline Steel, a home decor company, collected over 79,000 emails and reduced their abandoned cart rate by 15% in one month using intelligent on-site messaging and an organic social media presence.
79K+
Over 79,000 emails collected in one month alone

Inside you'll find...

How did Redline Steel capture so many emails in just one month? With a little help from the rockstar Shopify Plus agency, MuteSix, Redline Steel crushed their November goals and generated over $1.2M in a single month!

In this case study, you’ll find how Justuno, Klaviyo, MuteSix & Shopify Plus worked together to:

  • Significantly boost email capture
  • Reduce cart abandonment rates
  • Increase engaged conversions from on-site pop-ups
  • Generate insane sales in a short time frame

About Redline Steel

Redline Steel is a military veteran-owned, customized steel manufacturing company operating on Shopify Plus. Redline Steel specializes in custom steel home decor, and they have found a home decor niche that was underserved. They have quickly overtaken the market.

Founded in 2016, Redline Steel is a standout in the e-commerce industry for its huge success and growth in just two years. The company is on track to gross more than $30 million in revenue this year.

Redline Steel mobile pop-ups

“Utilizing Justuno for email lead generations allowed us to generate over $1.2M in a single month through segmented flows and campaigns.” 

Colin Wayne
CEO Founder

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