Zero & First-Party Data for The Holidays

With the holiday season coming up it’s time to get serious about your zero and first-party data strategy. This ebook is perfect for the data newbie or seasoned pro–with actionable tips from our partners on how to better collect, organize, and use zero/first-party data throughout the customer journey now for a better Q4 later on.

You’ll walk away with a better understanding of your customers, behavioral trends, and how to start making more data-driven decisions for the 2023 holiday season.

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Our Partners

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“Crafting a comprehensive data-driven holiday strategy has become a necessity for brands to truly make a mark and stand out from their competition. From customer behavior and purchasing trends to product preferences, there’s a wealth of information you need to consider when building out a data-driven holiday campaign.”

Kody Van Sistine

Partner Marketing Specialist, SmartBug Media

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