How To Create High-Performance E-Commerce Buyer Personas To Build Your Business Success
Great fiction writers create characters that come alive. They add bits and pieces of personality like kindling, strike a match, and set the pile smoldering.
Category: Advanced Targeting
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How Automated Triggers Can Be Used to Satisfy Your Customer’s “Content Diet”
As a merchant, you understand how important it is to communicate with your customers and build an ongoing relationship with them. Email can be the
How To Build Advanced, Targeted Email Campaigns
Are you looking to drive more engagement and revenue from your email list? Well, there’s an old saying in advertising… “People don’t read ads. They
Create Warm, Welcome Email Flows That Convert 1.9X Better Than Average
What exactly should you do once you’ve captured the email address of your site visitors? In this blog post, we’re going to study the welcome
Coming Soon: The Ultimate Guide to Your Omnichannel Marketing Tech Stack
We’re excited to announce the March 23rd launch of an omnichannel marketing guide for creating the ultimate MarTech Stack. Gone are the days of customers
Retargeting New Holiday Shoppers by Building a Relationship That Will Last
Your marketing team was firing on all cylinders in the lead up to the holiday season, and the work wasn’t in vain. With 2019 holiday