Teatox brand, SkinnyMe Tea, was looking for an effective way to build their list while also converting sales. To accomplish this, they presented visitors with an email capture promotion to receive 5% off. The simple addition of a pop-up improved their conversion rate by 50% and increased email subscribers by 758%.
Garlic Shaker is a kitchen tool that peels your garlic by simply shaking the device. The company implemented an offer to receive a free garlic cook book by entering an email. This email capture pop-up increased their email list from 220 subscribers to over 20,000, and a 2,200% increase in email open rates.
To optimize for conversions, Isle Surfboards engaged first time visitors with a contest promotion in which they could enter their email for a chance to win a stand up paddle board. The relevant offer was presented within the first 15 seconds of each visit and the results were astounding — a 660% increase in email sign ups!