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Okabashi Sandals, a well-known sandal and shoe manufacturer, has been heavy into social media, but their Facebook Fan base and email-subscriber list were not growing quite fast enough for their liking. The marketing team was also not sure how they would hit their high-goals for social marketing set for Summer 2013. To increase their fan and email acquisition rate, Okabashi installed an onsite social-promotion tool (Justuno.com) to grow their Facebook Likes and email leads.
"Justuno has become a vital piece of our lead generation initiatives. We believe that the technology and services they offer are in-line with today’s consumer. We have been able to take Social and Email Lead Generation to a deeper level by turning these consumers into longtime customers via social media.
We have been using Justuno for a while now, and we have seen some pretty impressive results. However, since changing over to a custom graphic that leverages Justuno’s latest technologies, we are seeing a huge increase in our conversion and lead capturing from the tool.
Justuno increased our engagement in Facebook and Email Signups by 800% during this trial, and Justuno outpaced our traditional email capture methods by 400% daily."
~Nik Kuritz of Okabashi
Justuno outpaced our traditional email capture methods by 400% daily!" Nik Kuritz, Okabashi
About Okabashi: Okabashi is a family owned business that has focused on designing and manufacturing extremely comfortable shoes for more than 29 years. Since 1984, we have set ourselves apart from the other major footwear manufacturers by producing a shoe that is much more than a shoe.
My approximate monthly traffic is:
and my average monthly sales are about:
Giving my customers a discount of about:
Cost Per Fan
When Todd Handler, Managing Partner of HotDogCollars.com, discovered the website conversion rate had increased by 67% after starting JustUno, he installed a proof positive test...turning off Justuno. As suspected, the conversion rate immediately dropped to previous levels. After turning JustUno back on the conversion rate skyrocketed again!
Justuno has been the perfect vehicle to carry our revamped marketing strategy. Their core system combined with exceptional support and seemingly endless effort to improve the product has made Justuno a key tool in our website arsenal.
–Todd Handler, Managing Partner, Hog Dog Collars
About HotDogCollars.comHot Dog Collars is a US based, family owned business specializing in dog collars, ID tags and numerous pet accessories made in the USA. They have helped spoil over 1,000,000 pets worldwide